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About Us
We obsess over WordPress so you don't have to.
THIS IS WHY Products started from a shared frustration among web agencies: WordPress powers a massive part of the web, but its dashboard layout feels outdated. Inspired by these daily challenges, we build tools that improve workflows and optimize the entire WordPress experience.
Manifesto
We don't just build plugins. We build better WordPress experiences
Every product starts with one simple idea: WordPress should feel modern, intuitive, and enjoyable. It should not be a frustrating tool, but a professional dashboard you love to show your clients.
We believe software should be both powerful and beautiful. Speed and performance are features. That agencies deserve tools that justify premium pricing, not $12 ThemeForest clones.
We are a dedicated product studio, not a massive marketplace. Just like modern platforms built for specific tasks, we aim to be the premium and obvious choice for your WordPress ecosystem.
We believe software should be both powerful and beautiful. Speed and performance are features. That agencies deserve tools that justify premium pricing, not $12 ThemeForest clones.
We are a dedicated product studio, not a massive marketplace. Just like modern platforms built for specific tasks, we aim to be the premium and obvious choice for your WordPress ecosystem.
Current stats
On Growing
10+
Active Agencies
1k+
Plugin Install
5+
Countries
1.2k
Beta users
“The Stripe of WordPress plugins, premium, focused, worth every penny. Finally someone cares about design.”
SL
Sarah M.
Agency Owner, UK
Our Values
Built for people who care about better experiences.
We create tools that combine thoughtful design, practical workflows, and continuous improvement to help creators build more professional WordPress experiences.
Beautiful by Default
Every detail is crafted to feel premium. No clunky interfaces, no outdated UI patterns. Just clean, modern software.
Craft, not features
We say no to 100 feature requests to say yes to 10 that actually matter. Depth beats breadth. Every time.
Performance is a feature
A great experience is not decoration; it’s functionality. Fast interactions, clear organization, and consistent design help users stay focused and productive.
Always improving
We treat every release as a starting point, not a finish line. We listen, iterate, and continuously refine our products to keep them useful, modern, and reliable.
Loved by Professionals
The tool agencies recommend to other agencies.
“Finally a WordPress plugin that doesn't look like it was designed in 2012. TIW Dashboard made our client handoffs 10x more professional. We include it in every project by default now.”
AP
Andra Pratama
Founder, 42 sites
“We cut support requests by 58% after white-labeling with TIW. Clients stop asking 'what is WordPress?' and just use the platform. And when we do need help, we get answers directly from the developer. Worth every dollar.”
SL
Sarah Lestari
Operations, 120+ clients
“As a SaaS designer who builds on WordPress, I was tired of explaining wp-admin. TIW makes WP feel like Linear. My developer handoff docs are now just ‘install TIW’.”
DK
Daniel Kho
Product Designer, Remote • 18 sites
Trusted by freelancers, agencies and businesses building with WordPress.
NEW
Public Launch TIW Dashboard v1.0
Ready to transform your WordPress experience?
Join 1k+ agencies and freelancers making WordPress feel like their own platform. No monthly fees. Just beautifully crafted software.